Clarity provides real estate decision-makers a competitive advantage through innovative, nuanced, and thoroughly researched market insights and advice.

UNDERSTANDING

Right from the very beginning of a deal, our research and insights arm you with actionable information to help you best understand and maximize the market viability of your real estate opportunity.

SOLVING

Answering all of your market-related questions: who is your market, what products make the most sense, how to maximize value and pace? With decades of experience in all types of markets, we provide you not only with research, but also the wisdom to interpret what it all means.

COLLABORATING

Getting to the best answer is a collaborative process. We take the time to understand your needs and tailor our efforts to make sure that you get the insights and advice you need. We see ourselves as an integral member of your evaluative team.

Our Team

We are seasoned real estate industry veterans. We’ve been through multiple market cycles.  We’ve collaborated with the builders, developers, and investors for many of the most innovative, pioneering, and successful real estate developments.  We have the experience, confidence, and wisdom to provide impactful and actionable advice on any size and type of real estate opportunity.

PETE REEB,
PRESIDENT

Pete is the leading real estate market advisor in the western United States. Pete incorporates his decades of market experience and insights into every assignment; benefiting clients with his keen analytical eye, early-cycle trend-spotting capabilities, and also the wisdom that comes with having been through multiple market cycles.

In addition to having his own market consulting practice for 17 years, Pete has played an integral role at three of the biggest names in the real estate market advisory sector. He started his career at Robert Charles Lesser & Co (RCLCo); later was a Partner at The Meyers Group (Zonda) while also serving as President; and was a Principal at John Burns Real Estate Consulting. Pete advises public and private homebuilders, land owners and developers, entitlement groups, investors, private equity firms, and the public sector.

Pete has a B.A. in Economics and Public Policy from Pomona College.

ADAM ARTUNIAN,
VICE PRESIDENT

Adam is one of the most sought-after and respected real estate market consultants. With over 20 years of experience as a real estate advisor and financial analyst, Adam has established a solid reputation for his ability to understand and analyze the market viability of complex and pioneering real estate developments.

Most recently, Adam was a Vice President at Reeb Development Consulting. Before that, Adam evaluated hundreds of Southern California real estate developments as a Vice President of Consulting at John Burns Real Estate Consulting.  Prior to that, Adam was Senior Research & Financial Analyst for Steadfast Companies, a full-service real estate investment and development firm. Clients respect Adam’s thorough and analytical approach to evaluating real estate opportunities. 

Adam has a B.S. in Finance from Santa Clara University.

Our Partnerships

Brokerage & ADVISORY

CAPITAL & ASSET MANAGEMENT

DEVELOPMENT FINANCE ADVISORS

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